To promote the Leisure Expertise and expand their customer service Holiday Inn Amsterdam contacted me to shoot a series of portraits. Each portrait shows the employee and the leisure they’re expert on. This way the Holiday Inn makes it easier for their customers to get the best possible information on certain interests from the right person. So if you’re new in the area, or even to this country, and have no idea where you should go for golf, wellness or shopping? Just find the right portrait and ask for that person to give you the best advice about where (not) to go.
These portraits are currently on display at the Holiday Inn Amsterdam throughout the entire hotel. On selected locations the portraits are accompanied by a personal message explaining who they are and why they know so much about the specific subject.